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ProShares launches ETF's for short or magnified exposure to Small Caps

Started by Iblayz , Jan 26 2007 06:08 PM

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#1 Iblayz

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Posted 26 January 2007 - 06:08 PM

ProShares Launches First ETFs to Offer Short or Magnified Exposure to Small Cap Indexes

http://www.proshares...ws/5326551.html

PRESS RELEASE

New York, NY, January 25, 2007—ProShares, together with The American Stock Exchange® (Amex®), today announced the launch of the first exchange traded funds (ETFs) in the U.S. to provide magnified or short exposure to small capitalization indexes. Each of the new six ETFs is benchmarked to the Russell 2000® or the S&P SmallCap 600®.

ProShares ETFs are designed to allow investors to easily execute sophisticated strategies for managing risk and enhancing return potential. The six new small cap ProShares join a lineup of 12 others—the first and only ETFs that provide built-in short or magnified exposure to popular large and mid cap indexes. Since their launch in June 2006, ProShares have been embraced by investors, attracting $2.4 billion in assets and trading as many as 10 million shares in a day.

"ETFs offering small cap exposure have been among the most popular choices for investors," said Michael Sapir, CEO of ProShare Advisors LLC. "We have heard strong demand from many who also wanted ProShares benchmarked to small cap indexes so that they could easily gain short or magnified exposure to that segment of the market."

"We have also heard loud and clear that investors want ProShares to cover many other segments of the market," Sapir added. "We will meet that demand, starting with 22 ProShares benchmarked to sector indexes that we plan to launch next month."

"The American Stock Exchange is excited to work with ProShares to bring another roster of innovative funds to the marketplace," said Cliff Weber, senior vice president of Amex's ETF Marketplace. "We look forward to a long-lasting partnership with ProShares as they continue to add new products to their growing family of ETFs."